Prompt pack · 8 workflows

The Comms Lead's AI Prompt Pack

AI prompts that keep your organisation's voice yours

For comms leads, marketers and the person who is somehow also the social media team.

Free. One password, and every file in the library is yours.

Eight working prompts for comms teams, standing on the one asset that makes AI safe to use on your brand: a voice guide built from your own best work, that any tool and any teammate can follow.

Try it right here

The eight workflows in the pack — and the one comms teams use most, in full.

1 Build the voice guide (the asset)
2 One story, five channels
3 The campaign concept, interview-first
4 The plain-language pass
5 The media release and the journalist who ignores it
6 The content month, from real life
7 The newsletter people actually read
8 The accessibility pass

№ 2 · One story, five channels, in full

Here is the story: [paste, or point to it in this project].

Retell it for: our newsletter (150 words), LinkedIn (professional but human), Instagram caption (feeling first), Facebook (community, shareable), and our website news page (fuller, 300 words).

Not the same text five times: each channel gets the version its audience actually reads. Voice guide applies everywhere. Flag which single channel this story is strongest on, and why.

The durable asset here is not any single output. It is your voice, written down, plus your way of doing each task.

Inside the file

The voice-guide builder — your three best pieces in, your voice as a document out
One story retold properly for newsletter, LinkedIn, Instagram, Facebook and web
The interview-first campaign concept (kills anything another charity could run with a logo swap)
The plain-language pass at reading age 12, with a what-changed list to verify
The four-second journalist test for every media release

Take it with you.

Share it freely inside your organisation. That is what it is for.

Free account to download →